Our People
Our skilled, passionate, and forward-thinking team of 500+, all work together to grow our knowledge, experience, and capabilities, so that we better apply ourselves to the needs of our customers.
The Executive Board

Lee Hemani
Chief Executive Officer
Leon (Lee) Hemani joined XMA in 2010, initially as Sales Director following its acquisition of his Direct IT business. Within XMA, Lee brought breadth and depth to relationships with key vendor partners and concurrently sponsored developing relationships with new vendors.

Kelvin Lee
Chief Revenue Officer
With over 20 years of procurement, supply chain and operations experience in the Private and Public sector, Kelvin now works to provide XMA with a clear roadmap to continuing success.Â

Lea-Ann Mclean
Chief People Officer
Lea-Ann joined XMA in 2021 as our HR Director, quickly advancing to become Chief People Officer. Representing the people function, Lea-Ann has worked closely with business stakeholders to build a highly-skilled and respected HR function within XMA that focuses on driving our core values and making XMA a great place to work for all.
Operational Excellence Board

Lucy Miller
Supply Chain Director
Lucy Miller Supply Chain Director Lucy is responsible for the Customer Experience Pillar within XMA.
Encouraging collaboration across all business functions, nurture great relationships internally ensuring they work in harmony to consistently deliver eXceptional end-to-end customer eXperience across all stages, channels, and touchpoints in our customer journeys.

Luke Pickering
Financial Controller
Luke Pickering Financial Director Luke is XMA’s extremely talented Financial Director, providing XMA with financial guidance and strategic planning to support various business activities. He uses his experience and knowledge to develop internal policies and procedures to ensure an XMA’ runs smoothly. Luke has a strong track record in financial leadership and an exceptionally broad skill set, having helped build teams and deliver business-critical projects across multiple different regions.

Jason Birtwell
Director of Information
Technology & Compliance
Jason is XMA’s highly commercially aware and experienced IT Director, who has a successful background in B2B, B2C, warehousing, logistics, transport and vending solutions in retail, consumer, technology, commercial & corporate sectors.

Cerian Morris
Director of HR, Employee
Relations and Service
Delivery
Ceri joined XMA in February 2022 having previously spent 4.5 years in Channel Distribution as a HR Business Partner, supporting HR Operations across 20 EMEA countries. Since joining XMA, her role has focused on delivering, driving and embedding our People & HR Strategies across the business and applying operational and customer service eXcellence in every employee and customer interaction HR has.
Business Development Board

Darren Howe
Strategy, Commercial Development
& ESG Director
Darren is XMA’s Commercial and ESG Director with a wealth of experience in key leadership and relationship roles where company growth has been maximised and market share increased.
A driven and highly tenacious leader who thrives on a global platform, using breadth of management experience and entrepreneurial thinking who would enhance any forward-thinking organisation

James Perkins
Commercial and Marketing Director
James is passionate about building high achieving customer centric teams to support and drive our customers challenges and issues, so they can delight their stakeholders and customers. He brings over 20 years in the IT channel across multiple countries, Corporate and SMB sectors, Enterprise, software and Devices categories to name a few, and services organisations. He also brings experience in E-procurement, E-commerce to help our customers drive success.

Terry Chana
Chief Technology Officer
With over 17 years in the IT channel, Terry leads XMA’s Customer Success division, shaping technology direction, championing customer advocacy, and defining the brand’s market identity.
With He oversees a team of consultants, architects, and customer success managers, building ecosystems with best-of-breed partners. Terry is ultimately responsible for ensuring XMA’s commitment to innovation and excellence.
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Services Board

Kelvin Lee
Chief Revenue Officer
With over 20 years of procurement, supply chain and operations experience in the Private and Public sector, Kelvin now works to provide XMA with a clear roadmap to continuing success. He works closely with key internal stakeholders and our strategic supply chain partners to ensure expectations are always met or exceeded. Kelvin’s remit is ever expanding and his strong leadership capabilities has also seen him take ownership of our commercial division.

Lea-Ann Mclean
Chief People Officer
Lea-Ann joined XMA in 2021 as our HR Director, quickly advancing to become Chief People Officer. Representing the people function, Lea-Ann has worked closely with business stakeholders to build a highly-skilled and respected HR function within XMA that focuses on driving our core values and making XMA a great place to work for all.

Jimmy Devlin
Services Director
As Services Director working alongside the rest of the Service Board, Jimmy helps set strategic direction with the aim of growing the XMA Service business through innovation and strategic investment.
Jimmy’s role as Services Director is to lead the delivery and operational functions of the services business, focused on customer experience and service capability while driving efficiencies through automation and shift left.
A great place to work
As an organisation which strives to be a great place to work, we believe that a happy workforce will provide the best service to our customers. We offer a competitive benefits package as well as a supportive and progressive working environment.